As Amazon continues to expand as the “Wal-Mart of the Web,” one of its more recent strategies has been to offer private-label brands that you can’t buy anywhere else…
Despite the stagnation of book, music and DVD sales, Amazon.com is gaining momentum as a retailer of almost every other kind of product, as I report in an article in Sunday’s Business section…
The tab for the marketing campaign that Yahoo (NSDQ: YHOO) is set to unveil next week: More than $100 million, according to the NYT. That would put Yahoo in league with Microsoft (NSDQ: MSFT), which is spending up to $100 million to promote the relaunch of its search engine…
Yahoo is expected to unveil a major new marketing campaign on Tuesday during an advertising conference in New York, according to people briefed on its plans. The campaign, which is aimed at bolstering Yahoo’s image with consumers and advertisers, will be backed by a budget of more than $100 million, according to one person familiar [...]
eBay is the most trusted company in terms of privacy, and Yahoo and Facebook are among the Top 10, according to a new report released on Wednesday. Following eBay is Verizon, the U.S. Postal Service, WebMD, IBM, Procter & Gamble, Nationwide and Intuit, with Yahoo and Facebook in the ninth and tenth spots, the study [...]
Google (GOOG) held a conference call today to remind Wall Street about its search business. Sounds like it was mostly a snooze except for the bit about some new ad formats. We could see those driving per-click revenue up fast. JP Morgan’s Imran Khan summarized the call:…
Yahoo is set to unveil a major marketing campaign to reset advertiser and consumer perception of the long-troubled company during Advertising Week in New York, which starts a week from tomorrow…
Today enterprise cloud computing company Salesforce.com announced the next evolution of its web based CRM product, Service Cloud 2. With Service Cloud 2, Salesforce.com is focusing on integrating social media into companies existing customized CRM systems…
Samsung Electronics surprised the world in 2002 when its market value surpassed that of Sony’s. It marked Samsung’s emergence as a truly important player in the electronics industry and its brand image has since improved consistently. Now the Korean electronics giant, which is the world’s second largest semiconductor maker after Intel, is within reaching distance [...]
Michael Lazerow, CEO Buddy Media, predicts that Twitter will continue to scale and then sell within the next year so someone else can figure out the annoying business model part. If he were Google or Microsoft, he would cough up $2 billion and somehow harness the 100-200 million users later…
China Unicom (Hong Kong) Ltd. announced a deal with Apple Inc. to sell iPhones in China starting later this year, bringing the popular device to the world’s largest mobile market for the first time…
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