AOL: Ads Up By 10%; Not Enough To Make Up For Subscription, Other Declines

Feb 01, 2012 No Comments

AOL (NYSE: AOL) today reported that its strategy to turn around its advertising business is definitely paying off, with sale up by 10 percent on the year before. But that wasn’t enough to make up for declines in subscriptions and other areas, resulting in a net decline in revenues for Q4… Tweet This Post

Read more

Yahoo: Revenues Slightly Down, Investors Await Words Of Wisdom From New CEO

Jan 24, 2012 No Comments

In its first earnings announcement since recently appointing Scott Thompson as its new CEO and the seeing off founder Jerry Yang, Yahoo (NSDQ: YHOO) today reported Q4 revenues of $1.169 billion, down three percent on the same quarter last year… Tweet This Post

Read more

Updated: Bonjour! AOL Takes French Le Huffington Post Live

Jan 23, 2012 No Comments

Huffington Post today took one more step in its ongoing march for a wider international reach: it has now officially opened Le Huffington Post for business. This is not the first non-U.S. edition of the news site, but it is the first to produce the content in partnership with an established media organization—in this case, [...]

Read more

ITN Unifying Ad Sales For Multi-Platform Video Syndication

Jan 19, 2012 No Comments

UK TV video news producer ITN is unifying its online ad sales platform as it expands in to a burgeoning number of online destinations The company’s core work is producing TV bulletins for ITV (LSE: ITV), Channel 4, Channel 5 and video footage for others like CNN, NBC (NSDQ: CMCSA) and PBS… Tweet This Post

Read more

HuffPo Partners With L’Espresso For ‘L’Huffington Post Italy’

Jan 19, 2012 No Comments

The Huffington Post Media Group (NYSE: AOL) is partnering with Gruppo Editoriale L’Espresso for the launch this year of an Italian edition, paidContent has learned. The partnership, to be announced today, follows a pattern already in place for the French edition debuting Monday and for the Spanish edition due to launch in March: team up [...]

Read more

Huffington Post to Launch 24-Hour Online News Network

Jan 18, 2012 No Comments

Shortly after Reuters announced its web TV programming iniative with YouTube, news emerged that AOL’s Huffington Post Media Group is developing an even more robust online video offering for its own website… Tweet This Post

Read more

All In The Family: AOL, Bonnier’s Parenting Group Form Ad, Content Alliance

Jan 05, 2012 No Comments

AOL (NYSE: AOL) may have recently had a high-profile rap on the knuckles from a shareholder not pleased with the company’s direction, but it has continued to forge ahead with its strategy to find innovative ways of growing the reach of its advertising network and traffic on its own content sites… Tweet This Post

Read more

Why Is Aol Still Charging People For “Email”?

Jan 04, 2012 No Comments

Now this is just hilarious. Apparently this Arizona woman has been paying for “email” for almost a decade — even though it’s been available free for a while and free for Aol users since 2006… Tweet This Post

Read more

Aol Employees Make Zombie Video About Talent Exodus

Dec 30, 2011 No Comments

In case you haven’t noticed ;), it’s an especially slooooooooooooooooooooow time for the tech industry. So slow that some Aol employees — the only one I recognize is Sol Lipman — made a video about the recent Aol talent exodus, using ZOMBIES as a metaphor for all the people who’ve decided to leave Aol… Tweet This [...]

Read more

Osama bin Laden’s Death is AOL’s Top Story of 2011

Dec 28, 2011 No Comments

The votes have been cast, the results have been tallied and the death of Osama bin Laden has been named the top news story of 2011 according to AOL’s “11 Days That Shaped 2011″ challenge… Tweet This Post

Read more

Highlights of 2011: The Year In Advertising, By The Numbers

Dec 22, 2011 No Comments

This is the fourth in a series of posts over this week that looks at the most significant developments of this year in the sectors that we cover, from publishing to mobile to advertising. Despite the economic slowdown, digital advertising and marketing revenues grew in 2011 and remained a cornerstone of many digital content strategies… [...]

Read more

AOL Ponies Up For Appssavvy’s $7.1 Million Round As Social Ads Make Friends

Dec 20, 2011 No Comments

One of the consequences of the growth of social media has been the rise of that category of digital, interactive advertising referred to as social ads. Today, one of the companies working in this area, appssavvy, has announced that it has picked up $7… Tweet This Post

Read more