When Google acquired Keyhole — the tool that would become Google Earth — in 2004, the company believed it would become the ultimate video game. Google thought travelers could peruse potential vacation destinations and movie makers could use the detailed satellite imagery as a backdrop in films… Tweet This Post

Convio, a leading provider of engagement solutions that helps non-profits fundraise and do more for their missions, announced today the results of its 2012 Online Marketing Nonprofit Benchmark Index Study… Tweet This Post

If you watched the viral KONY 2012 documentary, it should come as no surprise that there are more people suffering from Post Traumatic Stress Disorder in northern Uganda than anywhere else in the world… Tweet This Post

On April 5, M+R Strategic Services, a public relations and communications firm working with leading non-profits, and the Nonprofit Technology Network (NTEN), a membership organization of non-profit professionals who use technology for their causes, will release their sixth annual eNonprofit Benchmarks Study of what is working today in online advocacy, fundraising and social networking… Tweet [...]

YouTube has given all members of its non-profit program the ability to live-stream from their channels. YouTube wrote in a blog post Monday that this will give its non-profit program members the chance to spread their causes, by sharing charity events and conferences in real-time… Tweet This Post

Non-profits are utilizing Pinterest as an extension of their organizations, using photography, infographics and other visuals to show supporters more about their missions. Pinterest’s goal is to connect “people all over the world based on shared tastes and interests… Tweet This Post

Frank Barry, professional services manager at Blackbaud and blogger at NetWits ThinkTank, helps non-profits use the Internet for digital communication, social media and fundraising so they can focus on making an impact and achieving their missions… Tweet This Post

YouTube has announced a new way to help non-profits better tell their stories on the video platform. YouTube Next Cause, the latest addition to the Creator program, is a day-long summit in San Francisco April 2 during which the company will offer non-profits training and consulting on YouTube best practices for promotion and community engagement… [...]

Facebook is a particularly appropriate medium for companies and causes to use when joining forces to engage consumers because “it’s a prime mobilization platform” explains Marc Blinder, creative director for Context Optional, a social media marketing company… Tweet This Post

J. Kevin Wolfe is Social Instigator for DonorDrive Fundraising Software. A non-profit on LinkedIn is a bit of an oxymoron. As the world’s most popular business networking site, it wasn’t long ago that LinkedIn was no place for a charity… Tweet This Post

The Commerce With a Conscience Series is supported by Fedex. FedEx does more than shipping. They offer solutions like transporting heart valves to those in need and helping entrepreneurs bring their ideas to life… Tweet This Post

The Commerce With a Conscience Series is supported by Fedex. FedEx does more than shipping. They offer solutions like transporting heart valves to those in need and helping entrepreneurs bring their ideas to life… Tweet This Post